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Restyling websites
Thinking about the restyling of our site, sometimes we think it is a simple makeup operation, in reality it is a very complex and transversal operation starting from indexing on google when it does not reach the desired levels and our competitors are positioned increasingly ahead not on Google.
According to numerous international studies, companies carry out a complete restyling of their website on average every 3.5 years.
Website restyling: è the right moment?
The website is the business card of a professional or a company and has the fundamental task of generating traffic, attracting visitors and generating conversions.
A static site, with unattractive graphics, not very functional, not up to date from a technical point of view, poorly positioned on search engines or not in line with the brand image is a useless site.
A site with an old layout uses colors, fonts, icons and backgrounds that are not in line with the brand identity, uses unprofessional graphics or continues to employ child web elements of the past. Think of 3D effects, invasive banners, background music and auto-play videos. That's a site to rethink graphically.
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